Senator launches high definition digital print service

Senator, a leading manufacturer of branded pens and writing instruments, has launched a state-of-the-art high definition digital print service that uses the latest print and colour management techniques to apply even the most intricate images or logos to its pens with outstanding results.

Senator are now able to print the barrels and clips of selected pens with high definition digital print, including the clip of several models within the best-selling entry-level Super-Hit range. In addition, a 360° digital print is now offered on the barrel of the dynamically contoured Challenger Basic and Challenger Colour Mix, making this stand-out pen even more visually impressive. The top section of the Centrix can now also be branded using 360° digital print, giving even more individuality to this award-winning pen which boasts a modern, innovative design and is instantly recognisable with its broad, angular clip prominently positioned in the middle of the pen.

Melissa Chevin, Director of Marketing – UK at Senator, commented on the new technology: “Our revolutionary digital print service delivers unrivalled sharp, crisp branding no matter how complex the image is, giving brands confidence and flexibility when looking to create a truly distinctive high impact pen to meet their marketing needs.”

Senator is Europe's number one supplier of promotional retractable ballpens and Germany's second biggest supplier of promotional mugs and cups. They produce up to a million ballpens every single day and have over 90 years' experience in the writing instruments industry.

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