Senator launches Dart Digital

Senator, the leading manufacturer of promotional pens, writing accessories and mugs, has launched Dart Digital; a new Xtreme branding service on its entry-level Dart ballpen.

Melissa Chevin, Director of Marketing – UK at Senator, explained the decision: “The launch of Dart Digital is in direct response to the huge demand for the Xtreme branding service we offer on our Super Hit and Super Soft range of pens. We expect it to be a big seller at such a keen price point.”

The Dart Digital option offers precision branding of up to 1200 dpi imagery, with the branding in line with the pen’s distinct signature clip. The Dart ballpen offers excellent value, being a budget pen without the quality compromise. It has a modern design with a wide clip and large print area and is available in a selection of colour trims including white, orange, red, blue and green. It is fitted with an X20 black ink refill for superior writing performance.

Melissa Chevin added: “In 2014 it will be more important than ever for brands to achieve stand out and differentiate themselves from the competition and our Dart Digital service enables them to do just that without breaking the bank.”

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