PSI FIRST - the platform for premieres

The PSI FIRST campaign, itself an innovation at PSI 2014 - the leading European trade show for the promotional products industry, is set to become an exclusive platform for product premieres for the second time, from 7th to 9th January 2015.

Fifty companies are to introduce their new promotional products for the very first time at the trade fair in Düsseldorf. The specific products to be launched will remain absolutely confidential until the start of the trade fair. PSI has announced the first ten companies that are participating in PSI FIRST 2015:

LM ACCESSOIRES GmbH were among the first companies to present at this year's inaugural edition, and they are now in the pole position for the second PSI FIRST. LM Managing Director Meinhard Mombauer commented: "LM ACCESSOIRES likes to think ahead when it comes to good ideas and extraordinary performances. The same is true for PSI FIRST. Because that's exactly the kind of thing that ensures that our customers stay ahead of the pack for their customers. PSI FIRST turns an exceptional product into a celebrity and puts it straight into people's minds. This guarantees a positive image for our highlighted product, which is then carried forward by our customers. We can hardly wait for January to present a spectacular product in a spectacular setting. But that's all I can say right now!"

A member of PSI since 1965, Nestler-matho GmbH & Co. KG will feature a brand new product at PSI FIRST for the second time. The long-established company from Baden-Baden offers a wide range of products including electronic goods such as headphones and radios, LED tags and key chains and clocks as well as portfolios, bags, coffee mugs and other lifestyle products.

Spranz GmbH, a promotional merchandise manufacturing, importing and warehousing company from Koblenz, will also present a new product. Lorne Spranz, managing director of Spranz GmbH, said: "To us, PSI FIRST underscores several points at once. Number one, PSI is the most significant industry trade fair of the year for us when it comes to presenting our innovative new products, and, number two, novelty in and of itself is a central component of our innovation and development agenda. This brings together two things that belong together."

SENATOR GmbH & Co. KGaA, experts in the field of promotional articles for over 90 years, will also be premiering a product at PSI 2015.

Lediberg GmbH specialise in calendars in all sorts of variations, plus notebooks, address books and lanybooks but who's to say what they will be premiering in 2015. Lediberg took part in the last PSI FIRST and presented the handy LANYCAP bottle opener.

Vim Solutions GmbH has specialised in finishing a wide range of promotional electronics including USB sticks, flashlights and speakers. At the last PSI FIRST they added Safe Call to their assortment, a hands-free system for cars. We'll have to wait and see what they have in store for us next year.

When Badge4u - Wojciech Pawlowski participate in PSI FIRST next year, they will launch a new product associated with this very widely distributed promotional product. The Polish company currently carries badges in both conventional and unusual shapes as well as magnets, mobile accessories and key chains.

MACMA Werbeartikel oHG are returning to PSI after a two-year absence and for the first time, they will launch a promotional product at PSI FIRST.

Up to a million bags a month are produced at the Joytex GmbH & Co. KG manufacturing plant. The company with headquarters in Rhede in the Münsterland region serves as a single-source provider for everything from development to production to printing. At PSI in Düsseldorf on 7 January 2015, they'll announce the bag-related innovation or possibly the new finishing method that will complement their range.

Finally, with approximately 200 million promotional products sold annually, elasto form KG is one of Europe's leading promotional merchandise suppliers. For PSI FIRST, elasto form is counting on a product developed in-house.

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