Promotional Marketing – What Do I Know?

You’d think with over 15 years experience in the promotional marketing world, and as editor of Promo e-News, I’d know everything there is to know about the industry. Wrong!

I like to think I have a well-rounded understanding of the sector, but I’m also sensible enough to admit I am in constant need of updating my knowledge and adding to it.

If you know me, you’ll also acknowledge that I’m not shy when it comes to stating my opinion and enjoy joining in a good debate.

That’s why you’ll find me heading straight for The Industry Forum at the Promotional Marketing Exhibition
(Olympia, 15 – 17 April). This is where the great and good of the industry, the gurus, advisers and experts will gather to share the benefit of their expertise. The forum is also fully interactive, none of this waiting for Q&A time, if you have a point to make or a query, you can indicate to the panel mediator that you’d like to join in.

Experts from a variety the marketing-related associations will be taking part (see feature) alongside representatives from major brand names, including Coors, EDF Energy and Spar UK.

PLUS the newly formed Marketing Association Alliance will also be running a series of short, on-stand seminars

The exhibition is a positive mine of information and entrance is free so don’t miss the opportunity update your knowledge. Who knows, you could even tell me a thing or two!

Carole Bull
Editor

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