Fotorma Offers Fixed Fee Business Book Deal
Fotorama, a leading fixed fee company, is backing the first fixed fee promotion on a business book. ‘Beyond Redemption’ is the history of sales promotion written by leading marketing and promotions experts Colin Lloyd and Ken Spedding.
In the true spirit of sales promotion, Fotorama and the authors are offering purchasers a money back guarantee, entitling them to claim back the cost (RRP £15) if they don’t like the book and return it (subject to terms and conditions).
Colin Lloyd, co-author of Beyond Redemption, commented, “It is most apt that a book that highlights many of the industry’s triumphs and disasters, including examples of over redemption, should offer a money-back guarantee.”