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Marketing Week Live commences this week
Marketing Week Live opens its doors this week, on 25th - 26th June at Olympia Grand, London. The show has a brand new, integrated experience ...
Promotional Merchandise inspiration & trends
From flip flops that leave your company message in the sand to branded charging stations for busy execs on the go, there is no limit ...
Summer promotional giveaways
It may not always feel like it but summer is on its way and it is a great time to start thinking about the promotional ...
Utilising promotional products in integrated marketing campaigns
An integrated marketing campaign essentially means the use of different promotional methods (paid advertising, public relations, promotion, owned assets, and social media) that are intended ...
Promotional Christmas gift ideas
So the season of giving is almost upon us and the shops have begun stocking Christmas decorations and gifts. For me, it’s still ...
Calendar sales are only going in One Direction
Phil Clarke, owner of Calendar Lady, a leading supplier of advertising calendars, diaries, UK corporate gifts and business stationery, has given us a run down ...
Promotional Loyalty Cards
Wherever I frequent these days, whether it’s local coffee shops, eateries or hairdressers, I seem to receive a loyalty card. The promotional loyalty ...
Eco-friendly Promotional Products
This year saw the launch of the European Promotional Products Association’s (EPPA) Code of Conduct for Corporate Social Responsibility. For several years the ...
Promoting Promotional Merchandise
June is turning out to be a busy month for the promotional merchandise industry in terms of promoting the value of promotional products as a ...
Marketing Week Live – the UK’s largest marketing event
For the promotional merchandise industry, Marketing Week Live provides a great forum for demonstrating the effectiveness of promotional products as a marketing medium as well ...
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