Trade Only National Show Sets New Records
Trade Only reports that the show, held at the Ricoh Arena, Coventry, 26 & 27 January, broke previous records with over 2,800 visitors over the two days - 20% up on 2010.
The massive increase highlights the importance of the show to the promotional products market and also shows that the industry is alive and prospering despite the doomsayers.
Initial analysis has the final number of visitors at 2,836, compared with 2,370 in 2010. The number of unique distributor visitors was also up (2,546 against 2,195).
The bpma Annual Awards Dinner (held on evening of 26 January) enjoyed record attendance too, more news on that shortly.