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bpma Member Orientation Seminar - May 2012

Posted in Industry News on Wed 11 Apr 2012

How robust is your Sales & Marketing Strategy? The bpma is holding a Member Orientation Seminar in London on 4th May.

This free seminar covers the fundamental aspects of the promotional merchandise industry and is packed full of sales and marketing tips to help your business grow.

Some of the topics include:

Effective Sales and Marketing strategy – lead generation, working with distributors and end users. Using websites, adverts, exhibitions, shows you key markets, catalogue groups, industry challenges and how to develop your own website.

• Systems & Financial Awareness - Back office systems, software programs, networking, financial tips and customer service.

• Procurement - Sourcing and buying better and looking after and retaining staff

• Exporting

• Member benefits – Discounts and how you can save money

• Dates for your Diary

• Action Plan and things that can go wrong

Gordon Glenister, the bpma's Director General will be conducting this seminar.

The bpma would like the seminar to also cover any questions that you have about your membership with the bpma and current Industry issues. You can forward on any questions or topics to gordon@bpma.co.uk, cc in pinky@bpma.co.uk.

These seminars have been hugely popular and successful. This is a great and informal event, and many delegates have built lasting relationships through this event.

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