A very warm welcome!

A very warm welcome to the first issue of the Promotional Merchandise newsletter. We are bringing you this new publication at a time when there seems to be an ever-increasing number of ways you can get your company's message across to new and existing clients.

This newsletter is designed to help you make sense of it all and to help you make an informed choice about what kind of promotional item you should use to underline your brand values.

To that end, we will give you news about new products and offers. There will be a top ten tips section from a major player in the industry that will help you through the minefield of product selection. Finally, there will be a feature that will go deeper into the important issues. This month we look at how firms can make the most of next summer's World Cup finals in Germany.

We hope you find Promotional Merchandise a useful addition to your monthly reading. It is worth underlining that we would welcome any comments you may have. If there is a burning issue you want us to look at then please get in touch, if you disagree totally with something you've read, let us know.

I look forward to hearing from you.

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